Homer Rice was the Athletic Director of Georgia Tech for 17-years (1980-1997). During his tenure with the Yellow-Jackets he turned the school’s athletic programs around and achieved remarkable things, namely— raising graduation rates and creating powerhouse teams in the ACC.
Prior to that, Rice was a motivational coach. “Whether it was formulating his famed Triple Option Offense in the 1960s-the dominant offensive concept in football of its decade-or his Total Person Concept of the 1980s, Homer Rice has been a respected leader, builder and master motivator.”
In a 27-year coaching career, Rice’s teams were marked by wide-open, imaginative offenses, beginning with an ultra-successful stint as a high school football coach in Tennessee and Kentucky (1951-61), compiling an 11-year record of 102-9-7 (.864). He carried that same creative trademark through stays as offensive coordinator at Kentucky (1962-65) and Oklahoma (1966), and head coaching positions at Cincinnati (1967-68), Rice (1976-77) and the NFL’s Cincinnati Bengals (1978-79). (From the Georgia Tech Official Athletic Site)
Prior to picking up a whistle and sharing his expertise Rice was an athletic machine. In high school he was an all-state quarterback, all-conference basketball guard and track sprint champion.
Did I mention that he played for the Brooklyn Dodger organization as a catcher and served in the U.S. Navy during World War II?
“You can motivate by fear, and you can motivate by reward. But both those methods are only temporary. The only lasting thing is self motivation.” -Homer Rice
Words have more meaning when we know where they come from.